Despite the dethroned Bharatiya Janata Party’s (BJP’s) unflagging efforts to pull it down, the tri-party Maha Vikas Aghadi (MVA) government of the Shiv Sena, Congress and Nationalist Congress Party (NCP) in Maharashtra completed its first year in office on 28 November, while reaffirming confidence of lasting its full five-year term, till 2024. The government is, however, simultaneously battling on another front, as Maharashtra has an unprecedented crisis on its hands as the state most afflicted by Covid-19. Its tally, as on 4 December, of 18.32 lakh coronavirus cases far surpasses the next state Karnataka’s case load of 8.88 lakh, and accounts for a fifth of India’s total cases of 95.72 lakh as on 4 December. Mindful of the grim situation, Mumbai’s 113-year-old Indian Merchants’ Chamber (IMC), the country’s oldest business chamber, with an affiliation of 150 trade and industry associations, is reaching out to the government with an offer of help in building capacity and resilience for future shocks, and in working closely with the administration in helping revive the economy. Commending the state government for its “resolute fight” against the pandemic and for maintaining a fine balance between life and livelihood, the Chamber has embarked upon ‘Mission Engage Maharashtra’ as its focus objective this year. To give shape to this initiative, IMC president Rajiv Podar invited Maharashtra Chief Minister and Shiv Sena chief Uddhav Thackeray as the Chief Guest at an online event on 24 November to inaugurate the Mission and release the Mission charter. Maharashtra’s Industry and Mining minister Subhash Desai was the Guest of Honour. The Mission Engage Maharashtra charter documents the objectives and roadmaps for growth in sectors such as Industry & Trade, Agriculture & Food Processing, International Business, Health, Ease of Living, Knowledge, Digital, Start-ups, Hospitality & Tourism, Infrastructure, and Real Estate Development. “IMC has 26 industry-specific committees of experts through which it provides policy inputs and recommendations, and organises interactive activities where business and government leaders engage with its members on a range of issues to lead to sustainable economic development,” mentions Podar. The Chamber’s Health Committee is, for instance, working on ways and means to provide accessible and affordable healthcare and medical infrastructure, the Agriculture & Food Processing Committee has planned an online exhibition-cum-conference to boost the sector, the Industry & Trade Committee has proposed to work closely with the Industry ministry to address problems, explore finance and provide mentorship to MSMEs, and the International Business Committee seeks to actively involve itself with the state government’s ‘Magnetic Maharashtra’ initiative to attract Foreign Direct Investment (FDI). Additionally, the Ease of Living Committee is preparing a white paper to improve quality of life in the state, while the Digital Committee is launching ART, a platform to Audit, Recommend and Train MSMEs in the new digital world. ‘Unstoppable Maharashtra’ The government claims that “despite the pandemic, the state leads in investments, employment, health and every other sector”, and has publicised these and more accomplishments under the catchphrase of ‘Unstoppable Maharashtra’ to commemorate its first year in office. Thackeray says the MVA government has adopted a pro-industry policy to attract investment in the post-Covid era and has simplified the process of setting up industries in the state. In an earlier interaction with private equity (PE) firms through video conference, he told them: “Just like coronavirus has taught us to stay home, stay safe, you (PE firms) advise investors to invest in Maharashtra; their investment will be safe here.”